Brain+er is a brand of beverages fortified with nootropics, and Kombucha Beer is its first launch. The brand was born out of a desire to create a drink that boosts focus, supports brain function, and, on top of everything, tastes great.

Badiana Cortes (our client) lives in Amsterdam, where she pursued her Master’s degree. Her thesis focused on nootropic beverages, and through her research, she discovered that maintaining a healthy gut significantly benefits brain health.

The literature emphasized Kombucha, known for promoting gut health through its probiotics, which, in turn, support mental well-being. After a year of experimenting and brewing, she created a kombucha beer that actually tastes like beer—a drink that allows you to enjoy the moment while being the best version of yourself, both now and in the future.

After perfecting the formula, she reached out to us to help bring her dream to life by shaping the visual identity and, subsequently, the packaging. It was crucial to convey the scientific aspect of the brand and the weight of the research behind the product through the design. That’s why we created labels that resemble laboratory tests.